Effort began as a todo list.

Day after day, many of us make todo lists to keep a handle on our lives and avoid becoming overwhelmed. And throughout that day, we do our best to check off it’s contents.

However, there’s one major problem — each day’s list begins blank and bereft of what’s left to accomplish from yesterday. Constantly starting a new and blank list, page, note, or tab is what we call “blank page” or “page turn” fatigue.

Effort attempts to keep all of your notebook’s material within sight and easy reach so you don’t have to start from a dead stop, over and over again.

Effort’s goal to be as useful as possible broadens its scope beyond just tasks. It serves to keep you motivated, show you your progress, and house everything you want to store in one place.

It’s the only notebook built inside the humble spreadsheet.